What are undervalued stocks and are they worth investing in?

Authored by
Team Espresso
September 07 2022
4 min read

Investors often scout for undervalued stocks like shoppers hunting for discounted product deals. When a stock appears to be trading below what some investors might view as its fair price, it is said to be undervalued.  

Investors typically look at various financial parameters of a company and compare its performance with its peers to assess whether it is undervalued. For instance, some investors might believe shares of ABC company have a low price-to-earnings (P/E) ratio. P/E, or the ratio of a stock's price to its earnings per share, is a valuation metric that analysts use to assess whether a stock is cheap or expensive compared to peers in the industry. Since these investors see the potential for ABC stock's P/E ratio to improve in the future and match up with its industry peers, they may see it as undervalued currently.

However, there's no guarantee that the stock price will ever increase to what some investors consider to be a fair value. Also, there is no way you can be sure a stock is actually undervalued. So, buying inexpensive stocks may not always prove to be a good deal.

Factors that can lead to stocks becoming undervalued

Finding discounted stocks is vital. But it's also crucial to understand why they are undervalued once you've found them. Many factors contribute to the undervaluation of equities. These include:

Declining market:

This is the most visible factor in a stock's undervaluation. It happens when there is a dismal macroeconomic outlook. In such circumstances, firms slack off, investor confidence is low, and aggregate demand declines. You should have access to market valuation tools to be ready to plan your entry when the market starts falling.

Poor press:

The value of a company's stock tends to decrease on negative news. But you need to watch out whether this is just a momentary loss of share value or a sign that the stock might actually crash. Based on past data, you can also assess whether the firm is resilient enough to weather a crisis after one of these occurrences. If it is, you can invest in such discounted stock to increase future gains.

Cyclical actions:

Analysts value shares based on a company's sales, profits and other parameters. For companies that offer products or services that are seasonal in nature, the valuation may suffer temporarily during periods of low sales. For example, a cold drink manufacturer may post low sales during winter months, and this might impact its share performance. However, if the company has solid fundamentals, the share price will soon bounce back. You can spot such opportunities to make wise investments.

Unpopular stocks:

Stocks of companies that are market leaders in popular industries tend to be in higher demand and draw more investment. Established businesses in fields with strong fundamentals but unfashionable industries may be undervalued. Investors must be knowledgeable about various industries and open to diversification to take full advantage of valuation trading.

Who should invest in undervalued shares

If you are able to recognise and analyse the various factors relating to undervalued stocks, you have a greater potential than others to generate significant profits.

Investors with extensive knowledge, experience, and expertise in the dynamics of the stock market trade undervalued stocks. Without the necessary knowledge and expertise, novice investors risk mistaking an inexpensive stock for a subpar, poorly performing investment.


In a changing market, buying inexpensive stocks offers a reliable investment strategy. Undervalued equities are a wise addition to any diversified portfolio when used properly. Also, undervalued equities automatically revert to their intrinsic value, where profits are guaranteed. This is due to the nature of the free market.

But, undervalued stocks have their own set of risks and perils, just like any other investments. The risk of faulty analysis is the most prevalent and affects all investors. After all, there is no assurance that a stock is truly inexpensive.

The fact that they're not quite common is another drawback to the undervalued stock market. The ability to invest in such funds won't be available to all investors. It takes time to calculate each ratio utilised in fundamental and technical analysis.

In conclusion, undervalued stocks need more time than the short-term approach to prove their true worth. Thus, investors seeking short-term returns might not be excited to obtain access to them. However, investing in inexpensive stocks should pay off for patient investors who have used all available analysis tools, calculations, and measures and who trust in the fundamental soundness of a company.


Q. What results in a stock's undervaluation?

A decline in anticipated earnings, poor financial health, market-wide collapses, and macroeconomic reasons like negative trade circumstances can all lead stocks to become undervalued.

Q. Is a stock's undervaluation a positive thing?

Undervalued equities are viewed as good investment opportunities. This is because they benefit investors once market forces drive the company's price to a reasonable level. You must watch out for value traps, though.

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