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Aditya Birla Sun Life AMC Ltd. is coming out with a fresh public issue to raise Rs 2,768.26 crores from the market.

Key details of the issue:

• Issue opens – Sept 29 (Wednesday)
• Issue closes – Oct 1 (Friday)
• Issue size – Rs 2,768.26 crores
• Price band – Rs 695 to 712 per equity share
• Bid lot – 20 shares and in multiples thereof

And here are some details of the company and further details on the Aditya Birla Sun Life AMC Ltd. issue.

Company details:

Aditya Birla Sun Life AMC Limited is ranked as the largest non-bank affiliated AMC in India by QAAUM since Mar 31, 2018, and among the four largest AMCs in India by QAAUM since Sept 30, 2011, according to the CRISIL Report. They managed a total AUM of Rs 2,936.42 billion under their suite of mutual fund (excluding their domestic FoFs), portfolio management services, offshore and real estate offerings, as of June 30, 2021.

Since their inception in 1994, they have established a geographically diversified pan-India distribution presence covering 284 locations spread over 27 states and six union territories. Their distribution network is extensive and multi-channeled with a significant physical as well as digital presence, and included over 66,000 KYD-compliant MFDs, over 240 national distributors and over 100 banks / financial intermediaries, as of June 30, 2021.

They managed 118 schemes comprising 37 equity schemes (including, among others, diversified, tax saving, hybrid and sector schemes), 68 debt schemes (including, among others, ultra short-duration, short-duration and fixed-maturity schemes), two liquid schemes, five ETFs and six domestic FoFs, as of June 30, 2021. They provide portfolio management services, offshore and real estate offerings and they managed a total AUM of Rs 115.15 billion as part of such services, as of June 30, 2021.

They cater to a wide range of customers from individuals to institutions through this pan-India network and offerings of customer solutions, which positions them well to attract a large segment of the Indian mutual fund market across varying customer requirements and risk profiles and to develop a broad customer franchise with a strong retail customer base.

They have also achieved substantial growth in their individual investor MAAUM and customer base, which comprises both their retail and HNI investors. They are the fifth largest player in terms of market share in individual MAAUM among the top 10 AMCs as of June 30, 2021, according to the CRISIL Report. Their individual investor MAAUM mix increased from 39.95% as of Mar 31, 2016, to 47.01% as of June 30, 2021, which was the second highest increase among the five largest AMCs in India by QAAUM, according to the CRISIL Report.

They have maintained a market leading position in B-30 penetration over the years, which they believe has further contributed to the growth of their individual investor base as well as improvement in profitability.

They have automated and digitized several aspects of their operations, including in relation to customer onboarding, online payments and other transactions; fund management; dealing; accounting; customer service; data analytics and other functions.

Issue size:

Rs 2,768.26 crores

Issue break-up:

• QIB – 50% of the net offer – Rs 1314.92 crores
• NIB – 15% of the net offer – Rs 394.48 crores
• RET – 35% of the net offer – Rs 920.45 crores

Listing:

NSE and BSE

Registrar:

KFin Technologies Private Limited

UPI:

All retail applications through brokers are compulsorily in UPI mode

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